Industries

Voice over for the sector you work in.

Voice over for the sector you work in: typical uses, what to watch for, and the services and languages to start with, from banking to gaming.

Advertising agenciesAgencies buy voice for clients in many markets at once, so they need casting by script, versions in several lengths and files that carry no supplier name.
Automotive brandsAutomotive voice work ranges from brand film to in-car prompts, with launches that run in dozens of markets and a head unit that needs short, exact prompts.
Banks and financial servicesFinancial voice work carries rules, figures and disclaimers that have to be read exactly, in every language, and approved before recording.
Broadcasters and streaming platformsBroadcasters and streamers need a consistent channel voice, quick promo changes and localisation of whole catalogues.
E-commerce companiesE-commerce teams voice thousands of products and many market sites, so the work is batch recording, naming by SKU and fast language additions.
E-learning and edtech companiesE-learning is voiced module by module and updated often, so files are named to screens and every edit is recorded as a matched pickup.
Energy and utility companiesUtilities speak to customers through phone systems, safety announcements and public information, in the languages of their service area.
Fashion and beauty brandsFashion and beauty voice work is about tone: a brand voice that feels the same on a runway film, a product video and a social clip, in every market.
Food and beverage companiesFood and drink brands advertise heavily on radio, television and online, and they localise recipes, nutrition lines and promotions market by market.
Game studios and publishersGame studios record thousands of lines in many languages, so scripts carry IDs, direction carries context and every file imports without rework.
Government and public bodiesPublic bodies must reach every resident, so voice work is plain, accessible and recorded in the languages the community speaks.
Healthcare organisationsHealthcare content must be read slowly, clearly and with correct terms, because patients and clinicians act on what they hear.
Hotels and hospitality groupsHotels need voice for the front desk, lifts, spas and in-room systems, in the languages of their guests, with a tone that matches the brand.
InsurersInsurance voice work explains policies and claims in plain language, and the voice must be calm and trustworthy, particularly on claims lines.
Localization agenciesLocalization agencies already own translation and project management, so they need voice recorded by line ID, to their timing and returned in their file structure.
Logistics and transport operatorsTransport voice work is heard in stations, vehicles and call centres, so messages are short, repeatable and recorded in the languages of travellers.
Manufacturers and industrial companiesIndustrial voice work explains machines and procedures to operators in many countries, so safety and clarity come before style.
Museums, galleries and cultural venuesCultural venues guide visitors from many countries, so audio guides, films and announcements are recorded by stop, by language and in a tone that suits the collection.
Non-profit organisationsNon-profits tell stories on small budgets and often in many languages, so voice work has to be clear, moving and quick to produce.
Pharmaceutical companiesPharmaceutical voice work travels across regulated markets, with approved text, fixed terms and strict review before anything is published.
Production companiesProduction companies need a voice partner that can match a locked cut, deliver in stems and carry a series across many languages without changing cast.
Real estate developers and agentsReal estate marketing sells off-plan projects to buyers abroad, so films and tours are voiced in the buyers’ languages with the right tone for the price.
RetailersRetailers need voice in the store, on the radio and online, changing weekly and varying by region and by language.
Sports organisations and event producersSport and events need live-feeling voice: announcements, highlights and brand films that carry energy, in the languages of the fans.
Technology and software companiesSoftware companies release often and in many markets, so voice work has to be modular, easy to update and consistent with the product voice.
Telecom operatorsTelecom operators run large phone systems and constant promotions, so they need IVR prompts, hold messages and campaign voice in many regional versions.
Tourism boards and travel companiesTourism voice work sells a place to visitors from many countries, so it needs a warm voice and a native narrator for each source market.
Universities and higher educationUniversities voice lectures, open courses and admissions films for international students, often with tight budgets and many languages.